The tape is applied on the skin overlying the painful injured muscle or joint in a manner to gently stretch or tug the skin. K-tape does not possess any medication thus its effectiveness relies purely on its mechanical stimulatory effect on skin. It works naturally to reduce pain and promote healing! This is because skin is chock full of sensory nerves (light-touch and pressure receptors). The K-tape mechanically stimulates these sensory nerves over the injury thus effectively blocking pain by neurologically stimulating and altering the sensory input to the brain where pain is actually felt. The sensation of pain is physiologically blocked or gaited by the application of K-tape in the same way as gentle stroking and T.E.N.S units. This effect of reducing pain has the additional benefit of improving neuromuscular function as muscles of the injured part are activated accounting for improved range of motion and faster recovery.